Independent UK digital commerce agency

Influence creates demand.

Commerce captures it.

Infrastructure makes it work.

Influence creates demand.

Commerce captures it.

Infrastructure makes it work.

Influence creates demand.

Commerce captures it.

Infrastructure makes it work.

Brandfluence is an independent UK digital commerce agency. We work across Amazon, influencer marketing, TikTok Shop and Amazon Multi-Channel Fulfilment, combining senior-level expertise with genuine commercial discipline. Our clients deal with experienced people, not layers of account management.

Tell us what you're working on

Amazon Management

Influencer Marketing

TikTok Shop

Amazon MCF

What we specialise in

Four specialist areas.

Each is a genuine specialism, grounded in real experience. They can work independently, or as a connected commercial system.

Amazon

Account management, advertising and commercial strategy across both Seller Central and Vendor Central. David Hockaday has worked with Amazon ecommerce since 2012, from startup Sellers through to major global Vendor accounts.

Explore Amazon

Influencer Marketing

Gifted campaigns, paid creators, UGC and affiliate activity. End-to-end management from creator discovery and briefing through to delivery and reporting. Influencer activity can connect directly to Amazon through Attribution.

Explore Influencer Marketing

TikTok Shop

Social commerce connecting content, creators and purchasing. Brandfluence has genuine hands-on experience establishing and operating TikTok Shop for a consumer brand. The objective is not simply to be on TikTok. It is to make TikTok Shop commercially worthwhile.

Explore TikTok Shop

Amazon MCF

Amazon Multi-Channel Fulfilment: using existing Amazon inventory and infrastructure to fulfil orders beyond Amazon itself. One inventory pool, more places to sell. Practical connected-commerce experience including DTC Shopify fulfilment and retailer marketplace integration.

Explore Amazon MCF

Also:

eBay

Retailer Marketplaces

Experience across careers includes work with

Bambo Nature

Nannycare

Zoggs

Berry Bros. & Rudd

Sontronics

Acer

Philips

TOMY

GSK / GlaxoSmithKline

Bayer

Britax

Vita Coco

GoPro

Berghaus

Reflects experience accumulated across senior Brandfluence personnel across previous roles and direct agency engagements. Not all organisations listed were direct Brandfluence agency clients.

The connected-commerce advantage

Not four separate services. One connected approach.

These are not four unrelated services in an agency menu. Influencer marketing creates awareness, advocacy and content. Amazon and TikTok Shop capture that demand and convert it into sales. Amazon Multi-Channel Fulfilment can use existing Amazon inventory to support orders across multiple channels. Brandfluence manages all four — independently or as a connected system. That combination is rare in one agency.

Campaign results

Influencer campaigns at meaningful scale.

These figures come from one long-running gifted product campaign, achieved predominantly without large creator fees. Brandfluence managed the programme end-to-end — from creator discovery and briefing through to delivery and commercial reporting.

1,423

creators invited

528

creators accepted

1,026+

pieces of creator content

2.2m+

total impressions

1.6m+

accounts reached

220k+

Instagram likes

About Brandfluence

Senior people who stay close to every account.

Brandfluence was founded by David and Jodie Hockaday. David has worked in Amazon ecommerce since 2012 across both Seller Central and Vendor Central environments, from startup accounts through to major international brands. Jodie leads Brandfluence’s influencer marketing operations, creator relationships and campaign delivery. Together they manage Amazon, influencer marketing, TikTok Shop and Amazon Multi-Channel Fulfilment directly. Clients are not sold by senior people and then passed to junior teams — the people you speak with are the people doing the work.